If you’re a fan of country music, you probably already know Brett Kissel’s story – owned his first guitar before he was even in school, released his first album before he could even drive – leading to him becoming Canada’s most dynamic country music artist before he turned 30 years old.
About the client
The idea
The goal was simple: create a short film that best supports the powerful lyrics of Brett’s 2021 hit single “Make a Life, Not a Living.”
The challenge
A challenge was a bit of an understatement. We worked tirelessly with a crew of just three, across 6 different locations; being able to work directly with Brett for just two days.
The result
The music video “Make a Life, Not a Living” was nominated for CCMA “Video of the Year” and has been loved by more than 100,000 fans playing the video over 750,000 times.